Yesterday, Madewell previewed the capsule collection that Alexa Chung created for the NYC-based brand. The UK celebrity, Alexa, gave her creative input into the new fall line under her own name. The J.Crew-owned brand is about to release the collection in August and it is hoping to target mostly Alexa's fans.
The collection included denim overalls, high-waisted shorts and fitted jeans. The overall classic silhouettes are updated with ultra short skirt and shorts hemlines, sheer and velvet fabrics, and playful turn-up prints and simplified graphics.
We loved the classic, effortless yet glamorous look that Alexa is offering for the fall and can't wait to see the collection in store.
